THE FUTURE OF AUDIO

Monday 6 - Friday 17 April 2020

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The Future of Audio

In association with:

 

Starting on April 6 and running until April 17, Mediatel News and Medial Events bring you The Future of Audio – a two-week digital experience of interviews, in-depth features, analysis, opinion pieces and a live streamed event on April 16. You’ll be spoilt with insight and expertise from all the major media owners, agencies, adtech companies and brands, and the best thing? It is all totally FREE.

Radio advertising has been remarkably robust for years as other media struggle to maintain share.

Now radio is seen as part of audio; and audio is the word, spurred by consumer interest and new tech, and complementing broadcast radio’s strengths in many forms. Broadcast radio still accounts for the significant majority of ad revenues, but there are many new audio revenue opportunities emerging.

Building on the success and positive feedback we received from last year’s event, we’ll continue to explore the developments across audio. We will be partnering with companies who are developing these new and exciting opportunities for advertisers, agencies, and for those already embedded in the radio business. This event will take a future-looking view of the market and draw on studies and research that inform this.

KEY THEMES FROM 2020 INCLUDE:

2020 SPEAKERS

Ruth Fitzsimons

Ruth Fitzsimons

Managing Director

Podfront UK

Rob Stanbridge

Rob Stanbridge

Managing Director

Vocala

Anthony Gay

Anthony Gay

Managing Director

ReelWorld Europe

Sophie Hind

Sophie Hind

Managing Director

Voiceworks.ai

Marvyn Harrison

Marvyn Harrison

Founder

Dope Black Dads podcast

Simone Marie

Simone Marie

Live/Session Bass Player, Dj, Radio Presenter and Bassist

Primal Scream

Ben Mottershead

Ben Mottershead

Glug Events

Damian Scragg

Damian Scragg

General Manager, International |

Veritonic

2020 AGENDA

SessionSpeaker(s)TimeVenue
Business as (un)usual: How radio can help businesses stay in good shape during the current crisis and beyondMark Barber MBE
Radiocentre
09:15 - 09:35ONLINE
The impact of smart devices and how voice is changing the gameRob Stanbridge
Vocala , Anthony Gay
ReelWorld Europe , Sophie Hind
Voiceworks.ai , Kay Taylor
Mindshare Worldwide
09:45 - 10:15ONLINE
Changing behaviour in challenging times and the impact on the audio landscapeDavid Pidgeon
Mediatel News , Simon Kilby
Bauer Media
10:25 - 10:45ONLINE
The Golden Age of Podcasts: Then, Now and TomorrowRuth Fitzsimons
Podfront UK , Marvyn Harrison
Dope Black Dads podcast
10:55 - 11:25ONLINE
How To Measure Your Digital Audio Advertising CampaignsGuy Jones
DAX
11:35 - 11:50ONLINE
How is the public responding to the new era of audio ads? Look at the data.Damian Scragg
Veritonic
12:00 – 12:20ONLINE
How do Audio ad companies change the creative perception of audio ads amongst clients and agenciesGreg Grimmer
Mediatel Group , Marco Bertozzi
Spotify
12:30 - 13:00ONLINE
The Creative Lunch Hour in partnership with Glug: Simone MarieBen Mottershead
Glug Events
13:10 – 13:50ONLINE
Using sound as a force for good: audio’s power in lockdown and beyondMax De Lucia
DLMDD
14:00 - 14:20ONLINE
The Power of StreamingDavid Pidgeon
Mediatel News , Marco Bertozzi
Spotify
14:30 - 14:50ONLINE
What should a brand sound like?Matt Hopper
Trisonic
15:00 - 15:20ONLINE
Tuning into Sound: The Value of Neuroscience Based Insight Shazia Ginai
Neuro-Insight
15:30 - 15:50ONLINE

2020 PARTNERS

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DAX
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Veritonic