Global Innovation and Partnerships Manager | Mindshare Worldwide
Kay Taylor is Global Innovation and Partnerships Manager at Mindshare Worldwide, specialising in media innovation across all clients. Kay’s career started at Publicis Media where she worked across the group’s agencies, advising teams and brands on how and when best to use the huge opportunity that mobile provided. As mobile became a staple for all media plans, Kay moved into another future facing role at Publicis in their Futures team. In 2018 she left to take on a Global role at Mindshare focusing on a broader range of innovation opportunities. Kay consults global brands on behalf of Mindshare, including Unilever, Booking.com, Nike and General Mills, to help them to decode the latest marketing innovations from voice apps to Artificial Intelligence to esports.